Directed by Jonathon Lim. Produced by XY Content.
We were tasked by Cartier to produce a documentary and social media campaign for the launch of it’s NYC mansion. After a nearly two year renovation, the mansion was restored inside and out to highlight the 100 year history as the Cartier Mansion.
For nearly two years, director Jonathon Lim documented the restoration process in NYC and captured interviews with Cartier veterans in both NY and Paris. The finished products, a 4 minute documentary film, :30 and :15 second cut downs were featured on Cartier’s social media campaigns where they have been viewed close to a million times.